The pandemic has immensely impacted the global health and fitness industry.Â
Reasons pertaining to COVID-19 have resulted in many people obtaining their fitness needs through digital platforms.
According to Comprar Acciones, an interactive educational platform based in Spain, the global consumer spend on health and fitness apps grew by nearly 50 per cent in 2020.
Local behavioural changes and business strategies, prove this global trend to be present in the Waterloo Region.
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