May 10, 2025

Social media fundraising on the rise

By JOE WEPPLER Ten years ago, no one had ever heard of crowdfunding. Today, websites like Kickstarter, Indiegogo and GoFundMe are expanding at an incredibly rapid pace. According to Los Angeles-based crowdfunding research firm, Massolution, the global crowdfunding market is expected to reach $34.4 billion US in 2015. For the uninitiated, crowdfunding is the practice of funding a project, campaign or venture by raising money from a large number of … Continued

These heels are made for fundraising

BY LAURIE SNELL Hundreds of local women slipped on their party shoes and danced the night away Friday night. Wearing wacky heels, women gathered at the Holiday Inn Kitchener on Jan. 31 for Waterloo Region’s first Heels for Hope event, put on by the Canadian Cancer Society. Greeted by several volunteers and a tower of Kool-Aid-filled champagne glasses, each attendee wore their highest, brightest, most-patterned pair of heels and semi-formal … Continued