By HAILEY MERKT
“We set out to create awareness about our programs, our charitable events and advertise the School of Media and Design,” said Conestoga College’s visual merchandising co-ordinator Margaret Hedges.
At 12 p.m. on Feb. 10 a flash mob erupted in the Atrium at Conestoga College’s Doon campus.
With the help of Emmy award-winning Cirque de Soleil choreographer Debra Brown, about 25 Conestoga College attendees were able to put together a thrilling three-minute flash mob routine.
“We just had one two-hour rehearsal the night before so I think it went really well,” Brown said.
The award-winning choreographer truly loves the students’ creativity, which is why she gladly donated her time and skills to the college.
This was Conestoga’s first flash mob to date and Hedges is calling it “a great success.”
“Students had fun doing it and watching it,” she said.
According to a press release, “This year, the School of Media and Design is holding two anticipated charity events: the second annual Chairity Gala and the fourth annual aWEARness Runway Performance. Both will take place at the Waterloo Region Museum, located at 10 Huron Rd. in Kitchener, on Tuesday, March 18 and Thursday, March 27. Proceeds from the Chairity Gala will be donated to the neonatal unit at Guelph General Hospital, and the proceeds from the aWEARness Runway Performance will be donated to the Juvenile Diabetes Association.”
This year’s aWEARness theme is genres of music, so they decided to use music as their advertising tool, which then turned into a flash mob.
Melissa Dlugokecki, a second-year visual merchandising arts student at Conestoga College, said the flash mob went great, even though it was “a little nerve-racking” seeing a huge crowd of students waiting around for them to start.
“It was a really great experience … I would rate (today) a 10/10. We weren’t expecting a crowd when we got to the Atrium … but I had a lot of fun (and) an awesome experience.”
For more information about their two upcoming events or tickets, contact Margaret Hedges at mhedges@conestogac.on.ca.
If you missed the flash mob you can watch it at http://youtu.be/tvKYww9GqOQ.
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