October 21, 2021


esletitglow2 Conestoga students are ready to get their Zumba on, glow-in-the-dark style. For a class assignment, Elizabeth Dirkson and three other public relations diploma students are running a glow-in-the-dark Zumba event to raise money for the Sexual Assault Support Centre of Waterloo Region (SASC).

“We have a class called event planning and we were assigned groups,” said Carla Halfar, one of the students. “As a group we chose a charity and we are planning an event as a team.”

“We are hoping to raise at least $500 for SASC through our event,” said Dirkson. “All proceeds from ticket sales ($10 a ticket) are going directly to our charity. Additionally, we’ll be selling glow bracelets by donation to increase our amount.”

A Zumba aerobic fitness class features movements inspired by various styles of Latin American dance and is done to the sounds of upbeat music. The class will be instructed by Karen Keleher who also teaches classes in Guelph.

Students in the public relations program are organizing different fundraising events to raise money for various charities. Zumba is a trending workout so Dirkson’s group chose to use it as their fundraiser.

“Zumba is all about female empowerment, which is very important to us four organizers,” she said. “We partnered with the Sexual Assault Support Centre because we want to support women in our community going through hard times. To us, it just made sense that we empower women personally through Zumba. So it was a natural pairing for us to make an event by women, for women.”

The fundraiser is being held March 29 in the Conestoga College rec centre. The event runs from 5 to 7 p.m. To register, send an email to letitglowsask@gmail.com.

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